# Matt Kundo Digital Marketing (MKDM) > Marketing that feels human. Results that scale. Matt Kundo Digital Marketing provides strategic marketing consulting for businesses looking to optimize their visibility in both traditional search engines and AI-powered platforms like ChatGPT, Perplexity, and Google AI Overviews. ## Services - [GA4 Consultant | Marketing Analytics Consulting](https://mattkundodigitalmarketing.com/services/analytics-reporting/): Expert GA4 consultant and marketing analytics services. Turn scattered data into clear decisions with GA4 setup, attribution modeling & custom dashboards. - [Marketing Automation Consultant | Workflow Automation](https://mattkundodigitalmarketing.com/services/automation-workflows/): Expert marketing automation consultant saving businesses 15+ hours weekly. HubSpot, Power Automate & CRM workflows that scale your marketing without. - [Landing Page Design Agency | High-Converting Pages](https://mattkundodigitalmarketing.com/services/content-landing-pages/): Landing page design agency delivering strategy, copy, design & development. High-converting landing page optimization with A/B testing for maximum. - [Automated Direct Mail | Programmatic Mail Marketing](https://mattkundodigitalmarketing.com/services/direct-mail/): Automated direct mail reaching customers at key moments, website visits, life events, new leads, and milestones. No minimums, fast turnaround, proven ROI. - [Marketing Consultant | Matt Kundo Digital Marketing](https://mattkundodigitalmarketing.com/services/marketing-consultant/): Experienced marketing consultant specializing in SEO, paid media, and data-driven digital strategy for energy, ecommerce, and service businesses. - [Paid Media Management Services | PPC & Social Ads](https://mattkundodigitalmarketing.com/services/paid-media/): Expert paid media management driving real ROI. Google Ads, Meta & LinkedIn campaigns with full-funnel attribution. - [GEO Agency: Generative Engine Optimization](https://mattkundodigitalmarketing.com/services/geo-seo/): Expert generative engine optimization for ChatGPT, Perplexity & Google AI Overviews. GEO agency driving AI referral traffic that converts 4.4x higher than. - [Conversion Rate Optimization & Website UX](https://mattkundodigitalmarketing.com/services/website-ux/): Expert conversion rate optimization for B2B, SaaS & service businesses. UX improvements, speed optimization & CRO delivering 2.1x average conversion rate. ## Blog (Latest 25) - [FTC AI Endorsement Rules 2026: $53,088 Per Violation](https://mattkundodigitalmarketing.com/blog/ftc-ai-endorsement-rules-2026/): FTC's updated endorsement rules now cover AI-generated testimonials. Per-violation penalty up to $53,088. How SMBs can audit AI content before regulators do. - [Google I/O 2026: AI Mode Is Reshaping SEO and Search](https://mattkundodigitalmarketing.com/blog/google-io-2026-ai-mode-seo/): Google I/O 2026 launched AI Mode and the biggest Search overhaul in 25 years. Position 1 CTR fell from 27% to 11%. Here is what marketers do this week. - [Google Marketing Live 2026 Recap and Action Plan](https://mattkundodigitalmarketing.com/blog/google-marketing-live-2026-recap/): Google Marketing Live 2026 dropped ~40 announcements. The recap I would actually act on, the parts I am skeptical about, and this week's moves. - [LinkedIn Device Targeting 2026: B2B Playbook](https://mattkundodigitalmarketing.com/blog/linkedin-device-targeting-b2b-advertisers-2026/): LinkedIn just added device type and OS targeting in Campaign Manager. Use this 3-Step Audit to cut mobile waste and rebalance B2B ad spend in 2026. - [Google Tests Ads in AI Overviews: Brief](https://mattkundodigitalmarketing.com/blog/google-ai-overview-ads-marketers-need-to-know/): Google is rolling out Google AI Overview ads inside AI summaries. Learn the 3-layer readiness check, SMB tactics, and what to do this month. - [Prepare Your Campaigns for Google Marketing Live](https://mattkundodigitalmarketing.com/blog/google-marketing-live-2026-prepare-campaigns/): Google Marketing Live 2026 lands May 20 with agentic advertising and major Google Ads shifts. Audit your account with this 4-step pre-GML checklist. - [AI Advertising Consumer Trust: Canva 2026 Data](https://mattkundodigitalmarketing.com/blog/ai-advertising-consumer-trust-2026/): Canva's 2026 marketing report reveals 70% of consumers find AI ads soulless, but 68% accept AI when it adds value. - [Google Ends FAQ Rich Results: SEO Response Plan](https://mattkundodigitalmarketing.com/blog/google-ends-faq-rich-results-3-step-seo-response/): Google removed FAQ rich results on May 7, 2026. Here is a practical 3-step response plan to audit, decide, and pivot your structured data strategy. - [AI Creative Tools 2026: Marketing Action Plan](https://mattkundodigitalmarketing.com/blog/ai-creative-tools-marketing-2026/): AI creative tools promise an 11 to 30 percent performance lift in 2026, but most marketers cannot capture it. Here is how to close the execution gap. - [ChatGPT Ads Are Here: What SMBs Need to Do in 2026](https://mattkundodigitalmarketing.com/blog/chatgpt-ads-smb-guide-2026/): OpenAI's self-serve ChatGPT ad platform is live and expanding to five new countries. Here's the 4-layer ChatGPT presence stack SMBs need to win first. - [Meta Ad Spend Disclosure: Agency Playbook for 2027](https://mattkundodigitalmarketing.com/blog/meta-ad-spend-disclosure-policy-agencies-2027/): Starting February 3, 2027, Meta agencies must disclose ad spend on request. Run the 3-question transparency audit on your agency now. Insights from MKDM. - [Google Signals June 15: 30-Minute Readiness Checklist](https://mattkundodigitalmarketing.com/blog/google-signals-readiness-checklist-june-15-2026/): On June 15, 2026, Google strips Signals of ad data co-controller status. Here is the 5-step readiness checklist every advertiser can run in 30 minutes. - [Meta Ads AI Connectors 2026: Customer Data Setup](https://mattkundodigitalmarketing.com/blog/meta-ads-ai-connectors-2026/): Meta opened its ad system to Claude and ChatGPT on April 29, 2026. Here's a 3-question test for whether AI ad management actually fits your business. - [Meta Ads MCP Launch: AI Agents Run Campaigns](https://mattkundodigitalmarketing.com/blog/meta-ads-mcp-launch-ai-agents-campaigns/): Meta launched its open-beta Ads MCP server on April 29, 2026. What 29 AI tools at mcp.facebook.com/ads change, plus the governance plan I run. - [AI Marketing Tools for Small Business: 2026 Plan](https://mattkundodigitalmarketing.com/blog/ai-marketing-tools-small-business-2026/): New VistaPrint research: 74% of small business owners use AI monthly, 47% use it for marketing. See the 2026 adoption data and where your business stands. - [AI Overviews Traffic Drain: Diagnose and Fix](https://mattkundodigitalmarketing.com/blog/ai-overviews-organic-traffic-drop/): Your rankings stayed stable but organic traffic dropped? AI Overviews are draining your CTR. Here's how to diagnose the impact and recover lost clicks. - [Google AI Max Replaces Dynamic Search Ads](https://mattkundodigitalmarketing.com/blog/google-ai-max-replaces-dynamic-search-ads-migration-plan/): Google retires Dynamic Search Ads in September 2026, replacing them with AI Max for Search. The 6-step migration plan I run for every account. - [EMC25 Houston: 8 Takeaways for Texas REPs in 2026](https://mattkundodigitalmarketing.com/blog/10-lessons-emc25-houston-business-owners/): What EMC25 Houston told retail energy providers about competing in Texas in 2026: SB6, 4CP, BYOG, hedging, and the new customer-experience bar. - [YouTube Creator Partnerships in PMax: Playbook](https://mattkundodigitalmarketing.com/blog/google-ads-youtube-creator-partnerships-pmax/): Google Ads opened YouTube creator content to Performance Max and Demand Gen at NewFronts 2026. Here is the readiness framework for SMBs. - [Google Ads Advisor: Stop Policy Violations Early](https://mattkundodigitalmarketing.com/blog/google-ads-advisor-policy-violations-2026/): Google Ads Advisor now reviews your campaign for policy violations before it goes live. Here's what changed in April 2026 and the steps to take now. - [Google Signals Change June 2026: What to Do Now](https://mattkundodigitalmarketing.com/blog/google-signals-change-june-2026/): Google removes Signals as a privacy control on June 15, 2026. Former Google PM Krista Seiden calls it a red flag. - [Google Ads API MFA: Agency Compliance Guide 2026](https://mattkundodigitalmarketing.com/blog/google-ads-api-mfa-requirement-2026/): Google mandates MFA for the Ads API starting April 21. Here is what changes for agencies, which workflows are affected, and how to comply without disruption. - [IAB AAMP: Agentic Ad Protocols Explained for 2026](https://mattkundodigitalmarketing.com/blog/iab-aamp-agentic-advertising-protocols/): IAB Tech Lab's Agentic Advertising Management Protocols (AAMP) are reshaping how AI agents run your Google and Meta ad campaigns. Here's what to do now. - [TikTok Symphony AI Video: What Advertisers Need](https://mattkundodigitalmarketing.com/blog/tiktok-symphony-ai-video-generation-advertisers/): TikTok's Symphony now includes Dreamina Seedance 2.0 for AI video ads. Here's what SMBs need to know about testing AI creative on TikTok, Meta, and Google. - [Meta vs. Google Ads 2026: Where Should Your Budget Go Now?](https://mattkundodigitalmarketing.com/blog/meta-vs-google-ads-2026-budget-allocation/): Meta is set to surpass Google in ad revenue for the first time in 2026. Here's how to audit and reallocate your paid media budget. ## Case Studies - [Garage Refinishing: $508K Revenue via Direct Mail](https://mattkundodigitalmarketing.com/case-studies/garage-refinishing-direct-mail/): Full-funnel automated direct mail combining website retargeting, jobsite radius, and staggered drops delivered 15x ROAS and $508,916 in new sales over 18. - [HubSpot CRM Implementation for B2B Sales Operations](https://mattkundodigitalmarketing.com/case-studies/b2b-hubspot-crm-implementation/): How structured pipelines and automated routing transformed stalled leads into reliable handoffs with full visibility across sales stages. - [Demand Gen Quickstart for Early-Stage SaaS](https://mattkundodigitalmarketing.com/case-studies/b2b-saas-demand-gen-quickstart/): How a lightweight paid and email stack established the foundation for scalable CAC testing without enterprise budgets or complex infrastructure. - [E-commerce SEO for Niche Furniture Retailer](https://mattkundodigitalmarketing.com/case-studies/ecommerce-seo-deco2modern/): How a multi-year SEO strategy helped a mid-century modern furniture retailer compete against large retailers with targeted keyword optimization and. - [Zero-Traffic-Loss Platform Migration for E-commerce](https://mattkundodigitalmarketing.com/case-studies/ecommerce-shopify-migration/): How a methodical SEO migration strategy preserved rankings and organic revenue when moving a large e-commerce catalog to Shopify. - [Healthcare E-commerce: 85% CPA Reduction & 65% Growth](https://mattkundodigitalmarketing.com/case-studies/myuti-healthcare-ecommerce/): How an at-home UTI testing startup achieved 85% cost per conversion reduction in paid search and 65% organic traffic growth through structured campaigns. - [Content Marketing & SEO for Wealth Management Firm](https://mattkundodigitalmarketing.com/case-studies/wealth-management-content-seo/): How a content strategy preserved authentic brand positioning while building educational resources that attract ideal clients in financial services. - [Agentic Monthly Reporting Orchestrator](https://mattkundodigitalmarketing.com/case-studies/agentic-reporting-orchestrator/): How an AI-powered orchestration system transformed multi-tool reporting from manual data pulls into automated, consistent client deliverables. - [From Zero Conversions to 3.5% CVR: A CRO Turnaround](https://mattkundodigitalmarketing.com/case-studies/creative-studio-cro/): How mobile-first landing page redesign and search query cleanup transformed a zero-conversion campaign into a lead generation engine. - [Brand Campaign Guardrails at Scale](https://mattkundodigitalmarketing.com/case-studies/energy-client-brand-guardrails/): How layered negative lists, budget separation, and impression share targets enabled efficient brand campaign scaling without waste. - [101% ROI Across a Multi-Channel Marketing Mix](https://mattkundodigitalmarketing.com/case-studies/energy-client-channel-mix-roi/): How unified channel tracking and budget optimization delivered 101% ROI on $76K spend, driving 594 enrollments at $128 cost per acquisition. - [Week-Over-Week Consistency in Paid Search](https://mattkundodigitalmarketing.com/case-studies/energy-client-consistency/): How systematic pacing, CPC tuning, and guardrails delivered consistent performance across multiple weeks, providing confidence to scale. - [113% More Local Interactions via GBP Optimization](https://mattkundodigitalmarketing.com/case-studies/energy-client-gbp/): How a multi-location Google Business Profile strategy delivered 1,900 monthly interactions and outperformed paid media on call-to-sale conversion. - [42.6% Conversion Rate on a High-Intent Landing Page](https://mattkundodigitalmarketing.com/case-studies/energy-client-landing-page/): How a dedicated landing page strategy with precision keyword targeting delivered 1,662 conversions at $139 CPA from premium search queries. - [57% Conversion Rate from Organic City Pages](https://mattkundodigitalmarketing.com/case-studies/energy-client-local-seo/): How localized service-area pages with strategic internal linking delivered 45-60% conversion rates across multiple Texas markets. - [349% Conversion Rate Increase via Listing-Level SEO](https://mattkundodigitalmarketing.com/case-studies/real-estate-listing-seo/): How property-specific landing pages with MLS data and local FAQs reversed a traffic decline and delivered 11 key events in a single month. - [Direct Mail That Drove Real Enrollments](https://mattkundodigitalmarketing.com/case-studies/energy-client-direct-mail/): How targeted direct mail retargeting delivered a 5.7% engagement rate and 33% call-to-sale conversion for an energy client's solar buyback program. ## Key Pages - [About Matt Kundo](https://mattkundodigitalmarketing.com/about/): Background, experience, and approach - [Contact](https://mattkundodigitalmarketing.com/contact/): Schedule a consultation - [Industries](https://mattkundodigitalmarketing.com/industries/): Industries served including energy marketing - [Case Studies](https://mattkundodigitalmarketing.com/case-studies/): Client success stories and results ## AI Agent Endpoints - [llms-full.txt](https://mattkundodigitalmarketing.com/llms-full.txt): Full content dump of all pages in markdown - [AI View](https://mattkundodigitalmarketing.com/ai/): Machine-optimized view of entire site with visible schema and entity graphs - [Sitemap](https://mattkundodigitalmarketing.com/sitemap.xml): XML sitemap for all canonical pages - [RSS Feed](https://mattkundodigitalmarketing.com/rss.xml): Blog post feed - [MCP Endpoint](https://mattkundodigitalmarketing.com/.well-known/mcp): Model Context Protocol endpoint (JSON-RPC 2.0 POST) for AI agent tools and resources ## Optional - [Privacy Policy](https://mattkundodigitalmarketing.com/privacy/) - [Terms](https://mattkundodigitalmarketing.com/terms/)