Digital marketing for energy companies that drives enrollments.
From solar installations to retail electricity plans, I help energy companies acquire customers through proven digital strategies. Not just leads, actual enrollments that grow your business.
Proven Energy Industry Results
Energy Marketing Services
Solar Company Marketing
Lead generation and customer acquisition for residential and commercial solar installers. From awareness to signed contracts.
Learn MoreRetail Electricity Marketing
Customer acquisition for retail electricity providers in deregulated markets. Turn rate shoppers into loyal customers.
Learn MoreBattery Storage Marketing
Marketing for residential and commercial battery storage solutions. Educate prospects and drive installations.
Learn MoreCommercial Energy Marketing
B2B marketing for commercial energy solutions. Reach facility managers and procurement teams with targeted campaigns.
Learn MoreWhy Energy Companies Choose MKDM
Energy Industry Experience
Deep understanding of energy markets, regulatory environments, and customer acquisition challenges specific to the industry.
Ask me about my energy marketing experienceFocus on Enrollments, Not Just Leads
I optimize for actual customer enrollments and installations, the metrics that grow your business, not vanity numbers.
Texas Market Expertise
Specialized knowledge of the Texas deregulated energy market, ERCOT dynamics, and what motivates Texas energy consumers.
Multi-Channel Expertise
Integrated campaigns across digital, direct mail, and AI-powered channels that reach prospects wherever they are in the buying journey.
Energy Marketing Case Studies
42.6% Conversion Rate on Solar Buyback Landing Pages
Developed a dual landing page strategy for a solar buyback program. Top-performing pages converted at 23.3% and 42.6%, with organic pages reaching 57.4%. Generated 1,662 conversions from 3,050 sessions.
- 42.6% peak conversion rate
- 1,662 total conversions
- $77,330 net profit (single month)
101% ROI Through Direct Mail Retargeting
Integrated multi-channel attribution combining direct mail with digital retargeting. Created unified analytics dashboards for decision-making across residential and commercial customer acquisition.
- 101% campaign ROI
- 5x response lift vs. industry average
- 33% call-to-sale conversion
Full-Service Digital & CRM Integration
Led digital transformation including HubSpot CRM implementation, security auditing, and staging site optimization. Built integrated marketing workflows for the Texas retail electricity market.
- HubSpot CRM implementation
- Security auditing & optimization
- ERCOT-compliant marketing systems
What Energy Clients Say
"We needed a lead-generation oriented Google Search campaign, and we got that with Matt Kundo Digital Marketing. And more. Matt was integral in setting up and managing our campaigns. He also helped us unify our analytics insights into a single source that our team could use to make decisions. He was professional and delivered us great results."Marketing Director Commercial Solar Developer
Free Texas Energy Rate Analysis
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Get Your Rate AnalysisCommon Questions
What types of energy companies do you work with?
I work with solar installers (residential and commercial), retail electricity providers, battery storage companies, and commercial energy solution providers. My expertise spans the full energy value chain, from generation to retail.
Do you only work with Texas energy companies?
While I have deep expertise in the Texas deregulated market, I work with energy companies across the US. My strategies adapt to different regulatory environments and market structures.
How do you measure success for energy marketing campaigns?
I focus on bottom-line metrics: customer enrollments, cost per acquisition, and customer lifetime value. While I track leading indicators like leads and engagement, my optimization targets actual business outcomes.
What marketing channels work best for energy companies?
It depends on your specific market and customer type. For residential energy, I've seen strong results from targeted direct mail combined with digital retargeting. For commercial, account-based marketing and content-driven SEO tend to perform well. I'll recommend a channel mix based on your specific situation.
What's the typical timeline to see results?
Paid campaigns can generate results within the first month. SEO and content marketing typically take 3-6 months to show significant impact. I'll set realistic expectations based on your goals and current market position.